Since 2015, MORE® Surface has helped homeowners, architects, and craftspeople protect and preserve the beauty of the world’s most remarkable materials. We create innovative surface-care technologies that deliver professional performance with everyday simplicity — so stone, tile, and concrete look their best for years to come.
of innovation in advanced surface protection chemistry
AntiEtch Installed Worldwide
Honoree
Customers Served
Across the U.S. and Canada
Before founding MORE®, Steve Wolf had already helped shape the modern stone-care industry.
In 2002, Steve joined StoneTech Professional, a pioneering startup that changed how natural stone was protected and maintained. Over the next two decades, he led product development and business growth through its acquisition by DuPont in 2005 (which was later sold to LATICRETE® in 2014).
After leaving DuPont in 2015, Steve saw a gap in the market: professional-grade protection that was safer, simpler, and more sustainable. MORE® Surface Care was born from that insight, built on decades of industry experience and a belief that surface care could be both high-performing and human-centered
Steve Wolf and Mark Deskur help grow StoneTech Professional from a startup into a category leader, acquired by DuPont.
As GM and Sales Leader at DuPont Stone Care, they launch new products and expand global distribution before the division is sold to LATICRETE®.
Adopted the Entrepreneurial Operating System (EOS®) to drive focus, accountability, and operational excellence.
Introducing next-generation chemistries and expanding sustainability initiatives across every product line.
MORE® Surface Care is a team of chemists, craftsmen, and problem-solvers united by a single goal: helping people protect what they build.
We serve both residential and commercial clients, offering technologies that simplify maintenance, extend surface life, and reduce environmental impact.
Our products are trusted by:
We didn’t start MORE® just to sell stone sealer — we set out to build something that actually matters. A company that looks sharper, works smarter, and makes products people are proud to use and rep. We make premium surface care that performs like hell and looks damn good doing it. No fluff. No shortcuts. Just a badass brand built on doing things right and standing for something better.
Our niche is premium, high-performance surface care — and we make it look cooler, work harder, and last longer than anything else out there. We’re not chasing cheap. We’re here to dominate the shelf with smarter formulas, cleaner design, and a brand that instantly says: this one’s different. We don’t blend in. We stand the F out — and our customers love us for it.